Your "Too Small" Projects Are Our Sweet Spot
Every week you turn away leads that don't meet your minimums. We turn them into $597 websites in 48 hours — and send the projects too big for us back to you.
You're Turning Away Revenue Every Week
Every lead you can't serve is money left on the table — and a client who walks away thinking you couldn't help.
The $500 Lead You Can't Serve
They need a simple 3-page site or a quick refresh. Your minimums start at $3K+. You say "sorry, we're not the right fit" — and they disappear. Zero revenue. Zero goodwill. Zero follow-up opportunity.
The $10K Lead We Can't Serve
We get inquiries for e-commerce builds, booking platforms, custom apps, and ongoing retainers. That's your world, not ours. Today those leads vanish — but they'd be warm introductions to the right partner.
These aren't "lost leads" — they're uncaptured revenue. Neither of us should be leaving it on the table.
How the Exchange Works
A two-way referral relationship. You never say "sorry, can't help" — and neither do we.
Projects Too Small for You
You introduce them to us. We handle it at $597 in 48 hours.
- Simple 3-5 page brochure sites
- Refreshes of outdated sites
- Landing pages & WordPress cleanups
Your client gets served. You earn $97. You look generous instead of dismissive.
Projects Too Big for Us
We introduce them to you. A warm lead with context.
- E-commerce & booking platforms
- Custom apps & integrations
- SEO retainers & ad management
You get a warm introduction — not a cold lead. We ask for a fair referral fee in exchange.
Clear Scope Boundaries
You'll always know exactly what to refer — and what stays in your lane.
What We Handle
- • 3-5 page brochure sites for small businesses
- • Visual refreshes of outdated WordPress or static sites
- • Landing pages and simple lead-capture sites
- • WordPress cleanups and performance fixes
- • $597 flat rate, 48-hour turnaround, $25/mo hosting
What We Don't (Your Territory)
- • E-commerce stores (Shopify, WooCommerce, etc.)
- • Booking and scheduling systems
- • Custom web applications and integrations
- • SEO retainers and ongoing ad management
- • Multi-site enterprise builds or brand strategy
Remove Every Barrier
Here's Exactly What to Say
Copy the email below, personalize it, and hit send. The easier we make this, the more likely it happens.
Email Introduction Template
Subject: Quick intro — someone who can help with your website
Hi [Client Name],
Thanks for reaching out about your website. Your project is a bit different from what we typically take on, but I know exactly who can help.
Boffo Marketing specializes in fast, affordable website refreshes for small businesses — $597, done in 48 hours. They're really good at clean, professional sites for businesses like yours.
You can reach them at boffomarketing.com or just reply and I'll make a direct intro.
Best,
[Your Name]
Phone One-Liner
"That's a bit outside what we do, but I know a team that specializes in exactly this — fast, clean websites for small businesses. They charge $597 and it's done in two days. Want me to connect you?"
The Partner Offer
Simple economics. No tiers, no contracts, no exclusivity.
What you get
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$97 per closed referral
Paid within 7 days of project completion.
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Reciprocal referrals — $97 both ways
We send you leads beyond our scope. You pay $97 per closed referral, same as we pay you. Fair exchange.
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You never say "sorry, can't help"
Every lead gets served. You look like a connected professional with a deep network.
What we don't do
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No tracking links or dashboards
We ask "who sent you?" — that's the whole system.
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No minimums or exclusivity
Send one referral or twenty. No quota, no contracts.
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No competition with your services
We do $597 refreshes, period. We don't upsell into your territory.
Common Questions
No. We have clear, hard scope boundaries. We do $597 website refreshes for small businesses — 3-5 page brochure sites, done in 48 hours. We don't do e-commerce, custom development, SEO retainers, or anything that overlaps with a full-service agency. If a client needs more than what we offer, we send them to you.
Perfect — that's the best possible outcome. They come back to you for the bigger build. A $597 refresh is often the foot in the door: the client gets a quick win, builds trust with you (since you recommended us), and when they're ready for e-commerce or a full redesign six months later, you're their first call. We'll make the re-introduction.
We ask "who sent you?" on every inquiry — that's the whole tracking system. When someone mentions your name (or your agency's name), you get the $97 referral fee. No tracking links, no cookies, no dashboards. Just a simple, human process.
Not currently, but we're happy to position it however works for your brand. Most partners introduce us as "our recommended refresh partner" or "a team we trust for smaller projects." The client knows they're working with Boffo, but you get the credit for connecting them with exactly the right solution.
Let's Build a Referral Relationship
Tell us about your practice and we'll reach out within 2 business days to discuss the partnership.
Stop Losing Leads. Start Exchanging Them.
Every "too small" project you turn away is revenue and goodwill left on the table. Let's fix that — for both of us.
Apply to PartnerOr email us directly at hello@boffomarketing.com